Stats
Engagement:
- 10% lift in ratings for The Real Housewives of New York after Social Media integration
- 37% of Twitter users are more likely to purchase from a brand after becoming a follower
- 33% of Twitter users are more likely to recommend a brand after becoming a follower
Twitter:
- 37% of Twitter followers agree that they are more likely to purchase from a brand they follow
- 30% annual registered users growth to 173 million registered users
- 170% annual tweets growth to 95 million per day
- 500+ tweets per minute contain a @YouTube link
Facebook:
- 14% annual increase in unique visitors
- 50% of Facebook’s 750 million active users log on in any given day
- 30+ billion pieces of content shared each month
- 250+ million active users access Facebook through their mobile device
Interactive TV:
