Press Contacts

Mass Relevance clients make news every day with their unique marketing strategies fueled by interactive social experiences that engage and inspire their audiences like never before.

For access to expert sources and speakers, industry thought leaders, and our founders’ bios and headshots, download the Mass Relevance media kit.

For all press inquiries, please contact:

Courtney White,
619.699.9897,
courtney@massrelevance.com

Spredfast and Mass Relevance Merge, Forming the Strongest and Most Comprehensive Social Marketing Company

Spredfast and Mass Relevance Merge, Forming the Strongest and Most Comprehensive Social Marketing Company

AUSTIN, TX APRIL 02, 2014 - Spredfast, the leading provider of social relationship platforms for large brands and agencies, and Mass Relevance, the technology leader in enabling social marketing experiences for brands and media companies, announced today that they are merging. The new entity will offer marketers the only seamless solution to manage, monitor and integrate social content across any digital screen.

Former ExactTarget CMO Tim Kopp Joins Mass Relevance as Advisor

Austin, TX – January 13, 2013 – Mass Relevance, the technology leader in enabling social experiences, today announced the appointment of Tim Kopp to its Board of Advisors. Kopp is a renowned marketing executive who helped pioneer new digital channels and strategies as Vice President, Global Interactive Marketing at the Coca-Cola Company and Head of Interactive Marketing for the $17 billion beauty care division at Procter & Gamble.

Social Experience Platform Mass Relevance Launches in the UK

London - November 21, 2013 – Mass Relevance (www.massrelevance.com), the US-based technology leader in enabling social experiences, has officially launched in the UK today. The company helps brands, media and agencies build innovative social experiences into their marketing and advertising campaigns.

Mass Relevance Appoints Jesse Redniss as Chief Strategy Officer

Austin, TX – November 6, 2013 – Mass Relevance, the technology leader in enabling social experiences, today announced the appointment of Jesse Redniss to the newly created position of Chief Strategy Officer. Redniss, an Emmy-nominated entertainment executive, has been setting trends for multi-screen, digital brand building, creative development and marketing for the past 14 years.

The Latin Recording Academy® Partners with Mass Relevance to Increase Viewership through Real-Time Social Experiences

Austin, Texas – OCTOBER 8, 2013 – Mass Relevance, the technology leader in enabling social experiences, today announced that The Latin Recording Academy® launched the #LatinGRAMMY Social Media Hub on the Mass Relevance platform. Through Mass Relevance, The Latin Recording Academy –known internationally as the Latin GRAMMY Awards® – is offering audiences an engaging, interactive online destination that integrates real-time, brand-relevant social content from Twitter, Instagram and Facebook.

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